KW: Thank you for your time team CrossLifter
CL: Thanks for having us, we're honored to be part of this interview.
KW: please tell us about yourselves,what sort of problem you are looking to solved for the world?
CL: Our team do Crossfit on regular bases. In my professional life I'm focusing on product launch strategies, while my friends are from Fashion and HI Tech Industry. As a team of crossfitters and tech/fashion industry experts, we found out that there are no jeans on our muscular legs so we reengineered denim so fits us.
KW: And what solution did you come up with?
CL: For this we have prepared an app that helps take the measurement and send us for Custom, Tailored unique Jeans production, that is.
KW: What preparation work did you carry out prior to launching on Kickstarter/Indiegogo? How many hours was that?
CL: We spend hours interviewing our friends, checking the prototypes if they fit and choosing right materials for the final touch.
KW: How many people did you reach out to prior to launch?
CL: So far we got more than 1500 fans, our promo video was seen.
KW: Are you currently using any management tools to coordinate your campaign planning?
CL: For now we don't use any management too
KW: -How much budget did you spend so far on this campaign?
CL: 8K so far and we got around 1000 emails from our landing page of people that are interested in getting their hands on our product. The budget that we used so Far exceeded $5K and we are prepared for further investments
KW: Thank you for your insights. we wish you the best on your campaign. If you want to support the CrossLifter team, please check out their website here:
http://www.crosslifter.co/
https://www.facebook.com/CrosslifterCo
CL: Thanks for having us, we're honored to be part of this interview.
KW: please tell us about yourselves,what sort of problem you are looking to solved for the world?
CL: Our team do Crossfit on regular bases. In my professional life I'm focusing on product launch strategies, while my friends are from Fashion and HI Tech Industry. As a team of crossfitters and tech/fashion industry experts, we found out that there are no jeans on our muscular legs so we reengineered denim so fits us.
KW: And what solution did you come up with?
CL: For this we have prepared an app that helps take the measurement and send us for Custom, Tailored unique Jeans production, that is.
KW: What preparation work did you carry out prior to launching on Kickstarter/Indiegogo? How many hours was that?
CL: We spend hours interviewing our friends, checking the prototypes if they fit and choosing right materials for the final touch.
KW: How many people did you reach out to prior to launch?
CL: So far we got more than 1500 fans, our promo video was seen.
KW: Are you currently using any management tools to coordinate your campaign planning?
CL: For now we don't use any management too
KW: -How much budget did you spend so far on this campaign?
CL: 8K so far and we got around 1000 emails from our landing page of people that are interested in getting their hands on our product. The budget that we used so Far exceeded $5K and we are prepared for further investments
KW: Thank you for your insights. we wish you the best on your campaign. If you want to support the CrossLifter team, please check out their website here:
http://www.crosslifter.co/
https://www.facebook.com/CrosslifterCo